QR codes. We've all seen 'em—they look like graphic design gone wrong, and it seems like they are everywhere lately. It begs the question of whether anyone is really gaining value from them?

You're probably thinking I'm crazy. Did I really just assert that About pages are tired? Why yes I did. Don't think I'm crazy. I'm not suggesting that everyone has to ditch their About pages. What I am suggesting is that it is lazy site planning to simply include an About page by default.

Whether you're just starting your business, or you've been in business for years, you understand the importance of your logo. As we'd explained before, a great logo design serves as an identifier for your company—a visual shortcut—and sets the proper tone for what it is like to work with your business. But what if your logo was more of a set of elements, rather than one single item?

By now, you've probably heard about how mobile device usage has skyrocketed in the past couple years. With this insane growth, comes a lot more people browsing websites on the web. When most people think of the mobile web experience, they think of people frantically looking up addresses and store hours on their iPhones at stoplights. However, that's not always the case.

If you haven't yet noticed this trend, keep an eye out—websites are starting to cut the fat and get much simpler. People are becoming more an more harried, and simply don't have time to wade through dozens of menu options, or pages chocked full of lengthy copy.